Alan Trotter to receive Lifetime Achievement Award from the PCO Association

Alan Trotter,  CEO of Conventions and Incentives New Zealand (CINZ) to receive Life Membership and a Lifetime Achievement Award from the Professional Conference Organisers Association for his significant contribution to the MICE Sector. Alan has been the CEO of CINZ for 20 years.  During this time the membership has grown from 20 to 320.  Under Alan’s

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Just say No – Reforms to Self-education Expense Deductions

The Professional Conference Organisers (PCO) Association Inc, on behalf of our members, would like to express our concern regarding reforms to self-education expense deductions, as recently announced by the Federal Government. The PCO Association is a national not-for-profit member-based industry association representing conference, meetings and events managers. Our members collectively organise over 70% of the

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The Importance of your Event Brand

As I sat down to write this I was tempted to kick off with a couple of classic arguments about “giving your branding the business edge” and “helping your business grow”, but I’m pretty sure you’ve heard it all before and know the what and why. Instead I would like to pay credit to those

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