Why Why Why Why Why; The Questions Behind Design Thinking

Tom Kelley, best-selling author and partner at the renowned design thinking and innovation consultancy IDEO wrote, “Innovation and Creativity are now widely accepted as the driving forces behind business success, and are among the most highly prized qualities in today’s leaders”. Organisations are increasingly aware of the need to implement practices that ensure creativity and

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Southport Sharks launch rebrand and website

Southport Sharks, one of the largest clubs in Queensland, recently introduced their new brand and website. With the anticipation of Mantra at Sharks hotel approaching, it was clear the Southport Sharks brand needed to reflect its new position within the marketplace. Dean Bowtell, Southport Sharks CEO, said our brand plays a significant role in representing

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Virgin Australia joins PCO Association business partner program

THE Professional Conference Organisers Association is flying high after securing Virgin Airlines as a business partner. Virgin joins conference and events businesses from around Australia, New Zealand, and the Asia Pacific on the PCO business-partnership program. It is the first airline to align itself with the PCO Association business partner program since it was set

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